The Art of Shoe Display: All You Need To Know

Some shoe retailers put little effort into displaying their shoes. The shoes are just thrown on the shelves in whatever order they happened to be shipped in. It’s not very pretty to look at and it doesn’t make the customer feel very good about the purchase they’re about to make.

If you’re looking for some inspiration when it comes to shoe displays, take a look at some of the best in the business. Retailers like DSW and Off Broadway Shoes have mastered the art of shoe display. Their stores are filled with creative and eye-catching displays that lure customers in and make them want to buy shoes. A well-designed shoe display can do wonders for your business. Not only will it make your store more inviting, but it will also help increase sales.

After all, customers are more likely to purchase a product if it’s presented in an appealing way. But before you start putting together your display, there are a few things you should keep in mind. In this blog post, we’ll share some tips on how to create an eye-catching shoe display that will boost your business.

Best Location for Shoe Display

When deciding where to put your shoe display, it’s important to choose a location that gets a lot of foot traffic. You want potential customers to see your display as they’re walking by, so they’ll be tempted to come in and take a closer look. A front window ore line is always a good option. Just make sure the area is well-lit so your display can be seen clearly.

Pick the Right Shoes for Shoe Display

The type of shoes you include in your display will depend on your target market. For example, if you’re a children’s shoe store, you’ll want to include shoes that are popular with kids. If you cater to a more mature audience, then you’ll want to choose shoes that are stylish and trendy. Whatever shoes you choose, make sure they’re in good condition and free of any blemishes or defects. You want your products to look their best so customers will be encouraged to buy them.

Arrange the Shoes Artfully

Once you’ve selected the shoes for your display, it’s time to start arranging them. The key is to create a pleasing and balanced arrangement that will catch people’s attention. Think about how the shoes will look from different angles and heights, and arrange them accordingly. You may even want to use props or mannequins to add more interest to the display. Just make sure not to overcrowd the space or blocked off any areas where people need to walk.

Benefits of Shoe Display

  • Display shoes in an attractive and organized manner to encourage sales.
  • Use different colors, textures, and materials to create visual interest.
  • Group similar styles together to create mini-collections.
  • Use mannequins or props to add visual interest.
  • Make customers feel excited about buying shoes.
  • Help customers find the shoe they’re looking for quickly and easily.


With these tips in mind, you’re well on your way to creating an eye-catching shoe display that will boost your business. Remember to choose your location carefully, pick the right shoes, and arrange them artfully. With just a little bit of effort, you can transform your store into an inviting space that entices customers to buy from you again and again.